We all love a good story, right? Well, here’s mine:
In July 2019 one idea completely changed my life.
It just popped into my head and told me to start a blog. As a jeweller I was frustrated there was no-where for me (or other jewellers) to tell their stories.
Starting that little blog set me on a path (ok obsession) to find out how to market a small business. And now I want to share that knowledge with you…
Pinterest for business….am I crazy?! Umm no, believe it or not Pinterest is the secret weapon I use to get traffic to my website…and I do it all in just an hour a week!
Believe it or not Pinterest can be used for more than just interiors inspo (although it’s really great for that too), as long as you have a good strategy.
That’s why I’m offering a FREE Pinterest Roadmap to help get you started on your Pinterest journey…ENJOY!
Need to be inspired daily? I get you…I’m the same! Get my FREE postcards to remind you to believe in yourself!
How did I grow my Instagram following so fast? Learn my 3-step strategy in my FREE Instagram mini-course.
Do you love making jewellery, but find it difficult to find your ideal customers?
As a jeweller myself, I know EXACTLY what’s it’s like.
So with more than 15 years experience in marketing and communications, I’m now passionate about making marketing simple, time efficient and even fun…leaving you more time to do the stuff you love…making things!
Are you ready to do this thing? Let’s get this show on the road…
“The fact that my about page is about my customer and not about me was a revelation! It seems obvious when you say it, but I hadn’t been thinking that way at all.”
“Victoria showed me a way of approaching an age old website must have in a new and interesting way.”
“This short course has given me fresh and exciting ideas to update, not just my about page but all of my online content – It is a great benefit to have guidance from an expert marketer that has first hand experience working as a jewellery designer-maker within our industry”
“The (Rock your about page) course was really useful.
“It was delivered very effectively and everything explained well, with time for questions afterwards. The provision of a workbook was a great addition to be able to come back to the course going forward.”
“I’ll definitely use the information in the future, and Victoria had some excellent insights.”
“The course was very well laid out, making it easy for my artist brain to follow and understand. Plus her voice and lovely accent are really pleasant to listen to.
I’ve taken other summits and webinars, but this one was actually helpful.”
“Victoria delivered the session (Rock your about page course) with passion and conviction and it was evident that she has the knowledge and experience that you would expect from such a course.
“The content of the course was an eye opener but breaks it down into bite size instructions and advice, which makes the daunting process so much more approachable.”
“Victoria is very humble and her specific focus on the existing (Instagram) account and how to make changes were invaluable.
“Marketing coaching can sometimes be a little too intense, but Victoria’s natural and relaxed way made it a really enjoyable experience.”
My journey to help jewellers and other creatives market their businesses all started with a blog.
Nothing fancy, just a blog called ‘The Jewellery Spot’.
I wanted to celebrate contemporary jewellery in a way I didn’t think other people were…by telling the designers’ stories.
I believe blogs are the lifeblood of an online business, simply because they’re full of stories. They tell your customers who you really are behind the brand. And stories sell.
My blog has evolved a little now, but I still update it regularly and you can still read it here.