HELPING YOU BUILD YOUR CREATIVE BRAND
Have you ever wondered about selling your products on the High Street? Apart from the odd gallery and handmade-focused shops, you don’t traditionally see that many artisans selling their goods in town and city centres…and historically these have been more centred around the bigger chains. But times are a-changing, and with some of those big […]
Thinking of ditching growing your email list now that events are starting up again after the pandemic? Nooooo! Don’t do it! Your email list is one of the precious resources your business can have, and you should be constantly nurturing and building it. And yes, while events are starting to get running again (which is […]
I think it’s fairly safe to say 2020 was a bonkers year in many ways. And if it’s taught us anything, it’s the art of resilience and how to use the little things to stay positive and improve our wellbeing. Just like you, I’m always on the look out for the small things I can […]
2020, let’s face it, we’re so over it. For most of us, it hasn’t really lived up to our expectations. And whilst it’s certainly been a wild ride, it was one we could have all done without. So we’re pinning our hopes on 2021 and to make sure we make the most of every drop […]
I found out not only are they an INCREDIBLE business tool (which I already suspected), but I also found out they’re incredibly fun!
Yup, it’s that time of year again…where we start to think about Christmas…and how to make the most of the busy shopping period. Chances are you might have already mapped out your Christmas plans, what products you’re going to offer, where you’re going to sell them. But I guarantee there’s one thing that you might […]
Don’t you just lurrrve hashtags? Eh? What do you mean, you don’t see the point of them?! There’s just SO much you can do with hashtags, that I bet you don’t even realise you’re not using them to their full potential. I’m guessing you put a load of hashtags in your posts and cross your fingers […]
I’m going to jump straight in and address the elephant in the room (hope you don’t mind me being direct, but that’s kinda my style!) So how’s business? Have things been really tough recently? If so, you’re not alone. So many makers rely on selling their work in shops, markets and fairs. Which was working […]
There’s no doubt. Growing an email list is THE most important thing you can do for your business. If you have an engaged email list then you have got a group of fans ready and excited to buy your next product. It’s the number one way to make your creative business sustainable, no matter what […]
I get it. A free email account can be soooo attractive when you’re starting out. You’re watching every penny and you don’t want to spend on anything you don’t need to. I know, because I was totally the same! But what you might not realise is that your free email address is holding you back […]